By Jordan Adams, Assistant Director, On Campus Recruiting
Do you want to connect with over 42,000 ‘Canes in more than 20 high-growth industries, are you interested in Ebay, Apple, Cisco, or Amazon.com, do you want make some connections before you move to New York, Los Angeles, or maybe Washington D.C.? Well then LinkedIn is your ticket to supercharging your job and internship search.
We all know that personal connections are extremely important when job searching and that networking has become the new mantra, but for many of us it is it is difficult to know how to expand our professional network or even where to start. Luckily, though, LinkedIn has made this crucial process much more painless and accessible and has given us a chance to reach out to millions of people across a plethora of industries and geographic locations.
To get started, you can begin by using these top 10 tips LinkedIn has put together for attracting the best professional opportunities.
1. Make time
Schedule at least 15 minutes a day to work on your resume, update and check online networking profiles and search job listings. Opportunities come and go quickly, so you need to be in the game on a daily basis.
2. Get noticed
What better way to impress a recruiter than to have a professional networking profile be the first search result for your name? Completing your LinkedIn profile to 100% will increase your search ranking and give employers a good impression.
3. Be keyword savvy
Make sure your profile is full of keywords that will attract a recruiter’s attention. Look through job postings and LinkedIn profiles that appeal to you and incorporate some of the same words or phrases. In addition to job and industry-specific words, include leadership terms (captain, president) and action words (managed, designed.)
4. Reach out
Connect on LinkedIn with everyone you know – friends, family, neighbors, professors, family friends, internship colleagues and other ‘Canes. Once you’re connected, send each person a friendly message on LinkedIn, asking if they would keep an eye out for the particular kind of job or jobs you’re seeking, or if they can introduce you to other helpful contacts.
5. Spread the word
To build your credibility and stay on people’s radar during your job hunt, regularly update your status on LinkedIn and other social networks. You might share links to articles you think would be relevant to people in your field, events you’re attending and good career news.
6. Get into groups
Beyond connecting to individuals, join LinkedIn groups related to your alma mater, professional associations, volunteer organizations and industries you want to join. Every discussion in which you comment is an opportunity to market yourself to people who might be hiring, and every group also contains a “Jobs” tab.
7. Search high and low
LinkedIn’s job postings don’t just tell you who is hiring, they tell you how you are personally connected to that company through your network. Even when you see a job listed on another site, LinkedIn can help you research people at that company and tell you how you are personally connected. No matter where you look for jobs, cast a wider net by altering your search terms and location criteria from time to time.
8. Follow companies
When you see a job you like on another job board, use LinkedIn as a company research tool. Check out the LinkedIn Company Page of any organization where you’d like to work and click “Follow company.” That organizations activities (job postings, hires, announcements) will appear on your homepage and alert you to potential opportunities.
9. Persist (without pestering)
Sending follow-up messages through LinkedIn can help you stand out from other candidates. Every time you send someone a message through LinkedIn, the recruiter or hiring manager can easily click over to your profile and check out your credentials.
10. Use the LinkedIn Student Jobs Portal
You can access entry-level jobs and internships at some of the best companies worldwide at LinkedIn’s student and recent grad job portal: http://linkedin.com/studentjobs.
Once you build you profile and are ready to put these techniques in practice, begin by searching for more than 42,000 UM students and alumni worldwide on the University of Miami LinkedIn webpage. Fellow ‘Canes may be your best way to setup an informational interview and learn about opportunities at your most sough-after organizations.